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AGW Blog

Challenging greenwashing and supporting positive solutions

11Mar 24
Regenerative is for Everyone blog

Regenerative Is For Everyone

Ever since “regenerative agriculture” emerged as a concept, a debate has raged over exactly what it means. Perhaps the most controversial question is whether regenerative agriculture should first be certified organic. It’s a worthy discussion, particularly as the labeling landscape becomes increasingly crowded and farmer bandwidth to maintain certifications is finite. From the early days of the development of the Certified Regenerative by AGW program, we have always believed that regenerative certification should be both meaningful and inclusive, meeting farmers…

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06Dec 23
Famille Gassier farmer profile

Famille Gassier – Costières de Nîmes, Caissargues, France

Famille Gassier is one of the premier vineyards the southern Rhône Valley in the south of France. Situated near Costières de Nîmes, the two estates—Château de Nages in the north of the appellation and Domaine Gassier, overlooking the Camargue—are the first Certified Regenerative by AGW vineyards in France. The 346-acre of regeneratively-managed vineyards produce a range of award-winning, handcrafted wines sold in North America and Europe that reflect the Rhône identity. The family’s goal is to achieve vineyard resilience and…

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29Nov 23
Meet the Farmer, Joia Food Farm

Meet The Farmer – Jump For Jóia

Wendy Johnson and Johnny Rafkin own Jóia Food Farm near Charles City in northeast Iowa, raising Certified AWA and Certified Grassfed by AGW sheep and selling directly to consumers through the farm and through their wool bedding business, Counting Sheep Sleep Company.   What do you farm? Currently we steward 135 acres of perennial forage, trees and shrubs by addition, and Kernza - a perennial wheatgrass for grain and forage. We are regenerating this land from over 100 years of…

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01Nov 23
Made In The USA blog

Made In The USA

In today's increasingly food-conscious world, consumers expect a label to mean what it says—including the country of origin of the food they purchase. However, the reality is that "Product of USA" and "Made in the USA" claims used on many food products are highly problematic. It might surprise you to know that the Food Safety Inspection Service (FSIS) of the United States Department of Agriculture’s (USDA) rules currently allow products to be voluntarily labeled “Product of USA” if the animal

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25Oct 23
Labeling Lab-Grown "Meat"

Labeling Lab-Grown “Meat”

In recent months, we've observed a surge in search queries on our website concerning lab-grown “meat”, specifically the question, "Will lab-grown meat be labeled?" It's encouraging to see consumers turning to A Greener World to navigate this complex issue, and it’s understandable that there are concerns surrounding the way in which these products will be identifiable to shoppers. The USDA recently approved two companies to label lab-grown “chicken” as “cell-cultivated,” which sounds like a win for transparency until you consider…

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