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Find AWA Grassfed Beef and Pastured Pork at 130 Whole Foods Market locations

In response to many ongoing requests asking whether Animal Welfare Approved products are available in Whole Foods Market stores, the answer is YES! This holiday season, in addition to purchasing your AWA meat directly from the farm, CSA, farmers’ markets, co-ops, or buying clubs, you can shop at more than 130 Whole Foods Market locations and find Animal Welfare Approved grassfed beef and pastured pork products. While Animal Welfare Approved farmers supply numerous Whole Foods Market locations, typically it has been difficult for consumers to find Animal Welfare Approved products at these stores because most AWA products will lack the familiar AWA label. And since Whole Foods Market stores offer a variety of meat products from a host of different sources, consumers need to ask for Animal Welfare Approved products by the specific farm or farm group where the animals were raised on pasture or range.
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Savvy shoppers Take Note: Place Your Bets on Grassfed Beef. You’ll Come Away a Winner.

Not that we like to gloat, but…. Grassfed beef from two Animal Welfare Approved farmers has gone head-to-head with conventional beef in separate taste tests. The results are in and, well, to be modest, SMACKDOWN! This past summer, AWA supporter Chef Bill Telepan issued a challenge to Mark and Dr. Patricia Whisnant of American Grass Fed Beef—bring him some grassfed beef that he deemed worthy of using in his famous burger and he would make the switch from the beef his customers had come to love. And so, on a muggy New York City afternoon, a small crowd gathered to see the gloves come off as 100% grassfed took on heavyweight conventional grain-fed. In a stunning upset, Chef Bill declared the upstart 100% grassfed beef the winner, bestowing the crown of onion rings and French fries that top the famous Telepan burger on the Whisnant’s American Grass Fed Beef.
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The Rise of E. coli O157:H7 Means It’s Time to Stop Gambling With Our Health

The October 4, 2009 New York Times story, “E. coli Shows Flaws in Beef Inspection,” is a chilling reminder to the public that we gamble unknowingly with our health every day, even when safer, viable options to the current systems are readily available. The Times story follows a convoluted and widespread chain of production that ended with hamburger contaminated with the virulent E. coli strain O157:H7 being sold to the public, leaving one young woman paralyzed and more than 900 others ill. The story recounts the secrecy, obfuscation, and duplicity that processors engage in to avoid testing beef for E. coli and to protect a system that gives rise to tainted beef.
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USDA “Grass Fed” Label Claim Leaves Loophole for Confinement

In response to a recent press release announcing that La Cense Ranch has become the first grassfed beef producer to be certified under the USDA “Grass Fed” standard, Animal Welfare Approved Program Director Andrew Gunther made the following statement: “I am seeing a re-emergence of the arguments that surrounded initial discussions about the USDA’s ‘Grass Fed’ definition. The USDA standard only partially addresses buyers’ expectations for grassfed meat. We are concerned that consumers may assume that a USDA Grass Fed certification means that ruminants are raised on pasture for the duration of their lives, without confinement or feedlots.”
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Tainted Beef: Is Organic Just as Dangerous as Feedlot?

Cattle grazing on pastureA recent study by Kansas State University concluded that in terms of presence of E. coli O157:H7, there was no difference between "organic," "naturally-raised" and conventionally raised beef. Feedlots provide all of the conventionally raised beef and the vast majority of organic and naturally-raised beef. Only a small percentage of organic beef is grassfed and finished on pasture. The study reported that feces from 14% of the organic and naturally-raised cattle contained the pathogenic strain of E. coli, and that this number was comparable to conventional systems. What the study did NOT include were samples from cattle that were pasture-finished or grassfed, surprisingly, not a requirement of either organic or naturally-raised systems. I imagine that there are many consumers who will be surprised to learn this.
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Look for Grazin’ Angus Acres’ Grassfed Beef and Eggs at the Greenmarket in NYC!

Despite the pouring rain at NYC's Union Square Greenmarket, customer after customer stopped by to ask Dan Gibson from Grazin' Angus Acres detailed questions about how he raises his animals. His new status as the first Animal Welfare Approved farmer in Greenmarket is something he's very proud of and it shows in his conversations. Dan said he gets these questions all the time, but that's why he loves having a farmstand at Greenmarket. He appreciates when people ask questions and come for tours on the farm. "Once they come for a tour of the farm," he said, "they're customers for life."
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NY State Governor’s Executive Chef Uses Animal Welfare Approved Beef!

Chef Noah Sheetz recently visited Kinderhook Farm in Ghent, NY and he was so impressed by the farm that he blogged about his experience. Noah said, "It undoubtedly is one of the cleanest and most picturesque farms in all of Columbia County." Noah is a strong advocate for supporting local NY farmers and has more recently started educating children about eating healthier foods. Below we've included a snippet of Noah's recipe which showcases Kinderhook Farm's Animal Welfare Approved beef ribs: Honey and Chili Glazed Beef Ribs with Creamed Swiss Chard and Potatoes
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A Taste That’s Truly Texas: Hut’s Now Serving Animal Welfare Approved Texas Longhorn Burgers

Hut's Hamburgers, an Austin tradition since 1939, has added that iconic symbol of Texas-the Longhorn-to its menu. Animal Welfare Approved Bandera Grassland of Tarpley, Texas is supplying the restaurant with pure Texas Longhorn beef from cattle that are direct descendants of the Iberian cattle brought by the Spaniards in the 1500s. The Animal Welfare Approved seal is an assurance to consumers that cattle from Bandera Grassland have been treated according to the highest welfare standards. "We were interested in the beef because of its unique history and strong identification with Texas, but what sold us on the burger was the spectacular taste," said Michael Hutchinson, the owner of Hut's, which is regularly voted as having the best burgers in Austin and is known nationwide for its innovative menu. "Our customers love it. It tastes like the beef you used to be able to get 150 years ago-like the beef you might have eaten on cattle drives. It's got big, authentic Texas flavor. Having the beef come from an Animal Welfare Approved ranch is an added bonus, because Austin is a town that cares about sustainable agriculture and animal welfare."
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