Before working with Animal Welfare Approved I had never even heard of the Fancy Food Show. It seems like such a silly name for a tradeshow, but when you get there you realize it describes it perfectly. Essentially it's hundreds, if not thousands of exhibitors that want to connect with retailers, manufacterers, distributors, restaurants and chefs. Most of the exhibitors offer lovely samples of their products to the attendees. Thousands of people were scurrying around the Javits Center tasting all of this exceptionally delicious food. For a sense of what people were saying some of the comments heard over and over were: Have you tried the wine flavored sorbet? Where did you get that HUGE Fave yogurt sample? I'm overwhelmed by all the chocolate! There's so much food here, but I'm still sooo hungry! (referring to the tiny sample sizes this year). While pork may not have been as popular as chocolate this year, pasture-raised, Animal Welfare Approved products were certainly intriguing to many attendees.
Taste of Greenmarket is a celebration of the harvest season with some of the best chefs in NYC. Proceeds from this fundraising dinner will go towards supporting family farmers and educating children about our food systems. Animal Welfare Approved is proud to help sponsor this event (see us on the Taste of Greenmarket website!) and we look forward to meeting the chefs, farmers, guests and organizers who are making this possible. Kelly Choi of “Eat out in NY” will serve as Master of Ceremonies, and featured speakers include Christine Quinn, Council Speaker and food advocate, Adrian Benepe, Commissioner of NYC Department of Parks and Recreation (and son of Greenmarket founder Barry Benepe) and Christopher “Kim” J. Elliman, founder of the Open Space Institute. Contributing chefs include Dan Barber, Michael Anthony, and Mary Cleaver, among others.
Greenmarket is a part of The Council on the Environment of NYC (CENYC), a hands-on non-profit that has been improving New York City’s environment for over thirty years. Greenmarket is the largest and most successful open-air farmers markets program in the country and connects local farmers with city residents by delivering fresh healthy produce to all five boroughs. By directly connecting farmers and producers to New Yorkers, Greenmarket supports family farms, preserves farm land, delivers fresh healthy produce to those who need it most, and reduces the environmental effects that result from food traveling across the country or world (adapted from the Greenmarket website).
The event will take place Wednesday, October 29, 2008 and begins at 6 p.m. with a private tasting, followed by the main event and silent auction. For tickets and more information visit the Taste of Greenmarket website at: http://www.cenyc.org/greenmarket/tasteofgreenmarket