On November 5, a “news article” appeared word-for-word across countless livestock-related websites – including Drovers, Dairy Herd, Cattle Network, AgWired, DairyLine, Beef Magazine, and so on. No journalist is cited as the author on any of the sites where it is published, an indication that the piece was not a ”news article” at all but a press release issued by an unidentified source. Entitled “Environmentally Friendly Food Myths Debunked,” the news article provided coverage of a presentation given by Dr. Jude Capper at the 71st Cornell Nutrition Conference in October 2009. Her presentation reported findings from a recent paper co-authored with R.A. Cady and D.E. Bauman, entitled, “Demystifying the Environmental Sustainability of Food Production."
Fourth-generation cattleman, Dennis Barron raises Certified Animal Welfare Approved by A Greener World (AGW) and Certified Grassfed by AGW beef cattle at Indian Creek Angus in Carnesville, Georgia. Bringing together their passion and expertise, Dennis is joined on the farm by family members to assist in day-to-day operation. Dennis’s oldest son, Denny, has worked on the farm since 1995. Dennis’s daughter, Laura Barron McCook, along with her husband Donnie McCook joined the team at Indian Creek Angus, leading the business for the grassfed beef company on the farm.
The herd of cattle at Indian Creek Angus are crosses of Angus, Murray Grey, Hereford and Charolais—all breeds which thrive in pasture-based production systems. “We can talk about each one of them like friends,” says Dennis. “They’re not pets, but they’re in our care.” Dennis believes that cattle should be bred and raised with high-welfare practices in a natural and low-stress environment.
In addition to being Certified Animal Welfare Approved by AGW, the cattle herd at Indian Creek Angus is Certified Grassfed by AGW, the first—and only—food label in the U.S. and Canada that guarantees food products come from animals fed a 100 percent grass and forage diet and are raised entirely outdoors on pasture or range. Cattle at Indian Creek Angus are rotationally managed, grazing one section of pasture before being moved to fresh fields. This type of management allows grass to recover before animals return to graze again; it also keeps the soil properly fertilized and minimizes the build-up of internal parasites, thereby avoiding reliance on chemical treatments. “Growing the best grass for our cattle requires a lot of time and money, but it means that the cattle get the best protein and nutrition possible,” says Dennis. “This is good for our cattle and our customers across Georgia and South Carolina.”
Indian Creek Angus is proud to sell their Certified Animal Welfare Approved by AGW, Certified Grassfed by AGW beef directly to customers at affordable prices so that everyone can access nutritious, high-welfare and sustainable beef. The family is proud to be certified by AGW and values the technical and marketing support of the program as they grow their cattle operation.