On January 12, the Agriculture Marketing Service (AMS) of the U.S. Dept. of Agriculture (USDA) announced it had withdrawn its grassfed standard used in livestock and meat marketing due to lack of a clear congressional mandate to maintain it. While these changes at the USDA are largely procedural, this development could result in a proliferation of “grassfed” claims that do not meet consumer expectations. In light of the USDA’s announcement, transparent third-party certifications that clearly define 100 percent grassfed production (like Certified Grassfed by AWA) become more important than ever for protecting the interests of “true” grassfed farmers and conscientious consumers alike.
Whatever you think about Carl’s Jr.’s SuperBowl Ad (think “Victoria’s Secret hijacks your local farmers’ market”), the real news here is not whether sex still sells, provokes, or offends: The real news is the rise of grassfed beef.
It's a tradition of mine to write a note of sincere gratitude to Big Ag for the many "gifts" they've bestowed upon us all over the past 12 months relating to food animal production. Gifts that we didn't really want, need, or—in some cases—didn't even know about. Here's my top 10 for 2014.
Here at AWA, we’ve been thinking a lot about this special holiday and how we may have more in common with our ancestors than we think. Upon arriving in America, the early pilgrims ate what was locally available (granted, they didn’t have an alternative!). This happened to be animals that ranged and foraged in the woods and pastures, eating a diet specific to their natural needs and free from non-therapeutic antibiotics or added hormones. Sounds like a Certified AWA farm, doesn’t it? Meat, dairy, and eggs from animals raised outdoors on pasture or range is better for you, better for farmers, and better for the planet all great reasons to give thanks.
While the GRSB states that it has deliberately avoided outlining indicators, metrics or practices on the basis they are “only applicable in a narrow range of environments and systems and therefore need to be developed at the local level,” we believe that in order to be credible, any further local and international work in this area must properly tackle the following fundamental limitations of the GRSB’s Principles and Criteria report—and the industrial beef production model itself.
A new report by Consumer Reports is calling on the U.S. Department for Agriculture and U.S. Food and Drugs Administration to kill off one of the most misleading — and downright contemptible — claims you’ll find on food packaging today.
The U.S. Food and Drug Administration’s recent deal with the farm antibiotic industry to voluntarily phase out the use of antibiotics as animal growth promoters sounds like a real step forward — until you look at the details. That’s because this action does nothing to stop the ongoing abuse of antibiotics in farming nor does it prevent the spread of antibiotic-resistant bacteria. It may also harm many sustainable farmers.
So you choose meat that's labeled "humanely raised" or "sustainably farmed" because you're concerned about animal welfare and the impact of farming on the environment. And you're happy to pay a little bit more for it because you know it's the right thing to do.
Despite claims from the likes of Monsanto and the biotech industry that GE crops are an environmental panacea and will feed the world, two decades after they first went on sale the evidence suggests that GE’s key golden promises are beginning to look more like epic failures…
A damning new report from the Natural Resources Defense Council (NRDC) reveals that our Government has been ignoring the very real risks to public health from routine antibiotic abuse in intensive livestock farming.
According to the NRDC’s new report, Playing Chicken With Antibiotics, the U.S. Food and Drug Administration (FDA)—whose key remit it to protect public health—permitted the nontherapeutic use of 30 medicinally important antibiotics, including 18 rated as “high risk” to human health, on industrial farming operations despite knowing this could pose a direct threat to human health through the development of antibiotic resistant bacteria. It makes truly somber reading for anyone concerned about future public health—and the independence of our Government agencies from vested corporate interests.
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A Greener World promotes verified farming practices and encourages food choices that deliver positive impacts for the environment, society and animals—whether farmed or wild. We advocate practical and positive solutions, centered on a range of trusted and transparent market-based certifications, to inspire people to spend their food dollars in ways that result in real change.