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Find AWA Grassfed Beef and Pastured Pork at 130 Whole Foods Market locations

In response to many ongoing requests asking whether Animal Welfare Approved products are available in Whole Foods Market stores, the answer is YES! This holiday season, in addition to purchasing your AWA meat directly from the farm, CSA, farmers’ markets, co-ops, or buying clubs, you can shop at more than 130 Whole Foods Market locations and find Animal Welfare Approved grassfed beef and pastured pork products. While Animal Welfare Approved farmers supply numerous Whole Foods Market locations, typically it has been difficult for consumers to find Animal Welfare Approved products at these stores because most AWA products will lack the familiar AWA label. And since Whole Foods Market stores offer a variety of meat products from a host of different sources, consumers need to ask for Animal Welfare Approved products by the specific farm or farm group where the animals were raised on pasture or range.
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Cooperative Inspection Ruling: Comment Period Extended

In a recent post we discussed the ruling currently under construction at the USDA’s Food Safety and Inspection Service (FSIS) which would allow certain state-inspected slaughter plants to perform federal inspections on meat and poultry. The comment period has been extended, and we invite anyone who has an interest in this to add your two cents to the discussion (read full post for instructions). This ruling could have tremendous implications for livestock farmers using independent, state-inspected plants who are now limited to selling product within state lines, and could dramatically expand their marketing capabilities. Cooperative inspection has the potential not only to benefit independent farmers and slaughter plants, but could have positive animal welfare implications through reduced transport time.
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Michael Pollan’s New Book Teaches the Secrets Behind What Kids Eat

Kids can be the pickiest eaters around, rejecting anything that smells, looks, or feels “weird,” an all encompassing term with a highly flexible definition. Rather than seeing this as an obstacle to a well-rounded nutritional experience, why not harness a child’s natural tendency to be suspicious of food and use it for good? Michael Pollan is doing just that with the release of The Omnivore’s Dilemma for Kids: The Secrets Behind What You Eat. Just released in hardcover, paperback and Kindle editions, The Omnivore’s Dilemma for Kids uses plenty of photos, graphs and charts—and a fun format—to encourage kids, tweens and teens to think about what they are eating, how it was produced and what that means for their future and the planet.
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USDA “Grass Fed” Label Claim Leaves Loophole for Confinement

In response to a recent press release announcing that La Cense Ranch has become the first grassfed beef producer to be certified under the USDA “Grass Fed” standard, Animal Welfare Approved Program Director Andrew Gunther made the following statement: “I am seeing a re-emergence of the arguments that surrounded initial discussions about the USDA’s ‘Grass Fed’ definition. The USDA standard only partially addresses buyers’ expectations for grassfed meat. We are concerned that consumers may assume that a USDA Grass Fed certification means that ruminants are raised on pasture for the duration of their lives, without confinement or feedlots.”
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From Our Friends at Slow Food USA

Last year over Labor Day, Animal Welfare Approved farmers and staff attended Slow Food Nation in San Francisco with the goal of promoting a better food system for this country. This year, Slow Food is again rallying to promote good food for all. Please read about the initiative and plan to take part. FROM AN EMAIL JUST RECEIVED FROM SLOW FOOD... In three days, people in all 50 states will sit down to share a meal and bend the direction of history just a little bit. Together, we are publicly rejecting the notion that our schools can’t afford to feed kids anything but the bad food that makes them sick. And the way we’re making this statement is by bringing neighbors together in the spirit of good will and for the joy of sharing good food. That is the heart of our movement. Attend an Eat-In on Labor Day.
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UK Consumers: Cast a Vote for Farm Animal Welfare in the 2009 RSPCA Good Business Awards

Will Sainsbury's be the top vote-getter? Is Marks & Spencer poised for a win? Or will The Co-operative come out victorious? It's up to the consumer in this year's RSPCA Good Business Awards, designed to encourage UK supermarkets to do more for farm animal welfare. The 2009 awards mark the first time voting has been open to the public and three finalists are vying for the title of People's Choice Supermarket--Marks & Spencer, The Co-operative and Sainsbury's.
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Tainted Beef: Is Organic Just as Dangerous as Feedlot?

Cattle grazing on pastureA recent study by Kansas State University concluded that in terms of presence of E. coli O157:H7, there was no difference between "organic," "naturally-raised" and conventionally raised beef. Feedlots provide all of the conventionally raised beef and the vast majority of organic and naturally-raised beef. Only a small percentage of organic beef is grassfed and finished on pasture. The study reported that feces from 14% of the organic and naturally-raised cattle contained the pathogenic strain of E. coli, and that this number was comparable to conventional systems. What the study did NOT include were samples from cattle that were pasture-finished or grassfed, surprisingly, not a requirement of either organic or naturally-raised systems. I imagine that there are many consumers who will be surprised to learn this.
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The Brooklyn Food Conference

Rumors swirled that 1,200 people were expected at the Brooklyn Food Conference (BFC) on Saturday, May 2 at John Jay High School in Park Slope, Brooklyn. We were certainly surprised to find a projected 3,000 people in attendance and we even ran out of most of our materials! It was an honor to be invited to speak on the panel, "Our industrial meat complex: Hazardous to our health and our habitat" moderated by Kerry Trueman (co-founder of EatingLiberally.org) and to present testimony at the Public Hearing on Food Policy and Implementation with State and City Elected Officials. Animal Welfare Approved staffer Brigid Sweeney presented on behalf of independent pasture-based and high welfare farmers before State Senator Eric Adams, State Assembly member Jim Brennan, State Senator Velmanette Montgomery and City Council Member Leticia James. The public hearing was moderated by David Buckel, civil rights attorney and BFC volunteer organizer, who is determined to make Animal Welfare Approved's voice heard for New York's legislative agenda.
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